THİNGS TO CONSİDER WHİLE SHOOTİNG A PRODUCT
19 May 2023Taking product photos for e-commerce sites, catalogs, or other marketing materials is an important way to present your products to customers. However, if not done correctly, product photos can reduce the impact of your products or distract customers' attention. To take good product photos, pay attention to the following tips:
1. Use the Right Equipment
Using the right equipment is important to take your products correctly. A good DSLR camera, a few different lenses, a few suitable lighting and a product photography box (lightbox) will make your job easier. Also, using a tripod for product photography is important for the clarity of your photos.
2. Consider the Background
When taking a photo of your product, it is important to consider the background. Use a neutral or white background to highlight your product. This way, your product will be more prominent and eye-catching. Also, make sure your background is simple and plain. Complex backgrounds can compete with your product and distract customers' attention.
3. Use the Right Lighting
Using the right lighting when taking product photos is important. By making your light sources have a color temperature close to daylight, if possible, you can reflect the natural colors of your product. To improve the appearance of your product, light it correctly, taking into account the shadows around it.
4. Take the Product from the Right Perspective
Taking your product from the right perspective can affect its appearance. Try to shoot your product from a flat and symmetrical angle as much as possible. Also, shoot your product from different angles so that your customers can see it fully and try to capture the details.
5. Clean the Product
Make sure your products are clean when taking product photos. Elements such as dust, dirt, or fingerprints can negatively affect the appearance of your product. Therefore, clean your products and wipe them with a cloth or microfiber cloth.
6. Take More Photos
Taking photos from a few different angles and lighting variations can improve the appearance of your product. You can achieve better results by creating different variations of the photos you take.
7. Do Post-Production
Post-production after taking product photos will help you improve your photos even further. Using programs such as Photoshop, you can adjust the brightness, contrast, or colors of your photos. However, try to achieve a natural look as much as possible and make sure your customers see your product as they would in real life. Following the tips and tricks for taking product photos and paying attention to what should be considered will make your job easier and achieve better results. Use your equipment correctly, consider the background, use the right lighting, take the product from the right perspective, clean the product, take more photos, and do post-production.